When it comes to celebrating life’s best moments, Aussies know how to do it right — with a refreshing cold beer or a smooth pour of something stronger. Whether it’s a weekend BBQ, a family get-together, or just kicking back after work, Australians take pride in their drink choices. At Matthews Liquor, your trusted liquor store Melbourne, we stock an extensive range of beverages that capture the spirit of Australia’s diverse drinking culture — from the most popular beer in Australia to the strongest alcohol in Australia for those who like their drinks bold and unforgettable.
The Love Affair Between Aussies and Beer
Beer isn’t just a beverage in Australia — it’s a lifestyle. It symbolises mateship, relaxation, and good times. For decades, beer has held a special place in Australian hearts, and every year, the popularity of both local and international brews continues to grow.
So, what exactly is the most popular beer in Australia right now? While tastes vary from state to state, some consistent favourites have emerged.
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Great Northern – Known as the “beer from up north,” Great Northern has won over Australians for its crisp, easy-drinking flavour, perfect for our sunny climate.
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Carlton Draught – A timeless Victorian favourite, it’s a staple at pubs and footy games across the country.
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Victoria Bitter (VB) – Bold, strong, and authentically Aussie, VB continues to dominate shelves across Melbourne and beyond.
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XXXX Gold – Loved for its balanced taste and mid-strength ABV, this Queensland classic remains one of Australia’s best-selling beers.
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Pure Blonde – A lighter, low-carb option that appeals to health-conscious beer lovers without compromising on flavour.
At Matthews Liquor, we make sure to stock all these top names — and many craft options too — so you can always find the perfect drop to suit your taste.
Craft Beer Craze: The Rise of Artisanal Brewing
While mainstream beers continue to rule the market, the craft beer revolution has taken Australia by storm. Independent breweries are producing small-batch, high-quality beers that cater to diverse palates. From hoppy IPAs to smooth stouts, Australians are exploring flavour profiles like never before.
Melbourne, in particular, is considered the craft beer capital of the country. Local breweries like Moon Dog, Stomping Ground, and Mountain Goat have turned beer into an art form, offering inventive blends that push the limits of creativity.
When you visit Matthews Liquor, our friendly staff can help you find the best craft beers — whether you’re after something tropical, malty, or extra hoppy.
The Strong Side: Exploring the Strongest Alcohol in Australia
Not everyone’s after a light drink. Some prefer a bold, intense experience — and that’s where the strongest alcohol in Australia comes in. From high-proof spirits to potent liquors, there’s something thrilling about exploring the world of strong drinks.
Here are some standout options that Aussies can’t stop talking about:
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Everclear (95% ABV) – Known as one of the strongest alcohols legally available, this neutral grain spirit packs a punch and is typically used in cocktails or homemade infusions.
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Bacardi 151 (75.5% ABV) – Though discontinued in many places, it remains legendary for its fiery strength and distinctive flavour.
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Devil’s Cut Bourbon – With extra oak intensity extracted from the barrel wood, this bourbon offers a rich, robust taste experience.
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Bundaberg Overproof Rum (57.7% ABV) – An Aussie classic that balances deep caramel sweetness with powerful heat, ideal for rum lovers who like it strong.
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Absinthe (ranging from 60–85% ABV) – The mysterious green spirit with herbal complexity and centuries of legend behind it.
At Matthews Liquor, we take pride in curating a premium selection of high-proof spirits. Whether you’re seeking the strongest alcohol in Australia or something smooth for slow sipping, we’ve got you covered.
The Perfect Pairings: Matching Your Drink with the Moment
Choosing the right drink is all about the occasion. A crisp lager complements summer afternoons, while a strong whiskey or rum fits a winter evening by the fire. If you’re hosting a gathering, stocking a variety of options ensures every guest finds something they love.
Here’s a quick pairing guide from our experts at Matthews Liquor:
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Barbecue with mates – Try Carlton Draught or Great Northern Original.
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Dinner party – Pair your main course with a Pinot Noir or a bold Shiraz.
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Celebrations – Pop open a champagne or sparkling wine to mark the moment.
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Nightcap – Pour a measure of single malt Scotch or aged rum for slow sipping.
We’re not just a liquor store in Melbourne; we’re your go-to destination for drink inspiration and expert recommendations.
How to Choose the Right Drink for You
With so many options available, selecting the perfect drink can feel overwhelming. Here are a few quick tips to guide your next purchase:
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Know your preference – Do you enjoy something light and refreshing or bold and complex?
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Experiment – Don’t hesitate to try something new. Many of our customers find new favourites through limited-edition craft releases.
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Consider food pairing – Some beers or spirits pair beautifully with specific dishes. Ask our team for pairing advice.
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Mind the strength – The strongest alcohol in Australia isn’t for every occasion. Always drink responsibly and know your limits.
At Matthews Liquor, we’re passionate about helping every customer find their ideal match, whether that’s a cold beer after work or a fine whiskey for special nights.
Why Choose Matthews Liquor in Melbourne?
When searching for a liquor store in Melbourne, you want more than just shelves of bottles — you want a store that understands what you love to drink. Matthews Liquor is proud to be Melbourne’s trusted name in beer, wine, and spirits. Our collection includes everything from everyday favourites to rare and premium options, catering to every taste and budget.
We offer:
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A wide selection of local and imported beers
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Exclusive craft and limited-edition releases
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Premium wines and champagnes
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High-strength spirits and liquors
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Friendly, knowledgeable staff ready to help
Raise Your Glass with Matthews Liquor
Whether you’re hunting down the most popular beer in Australia or eager to sample the strongest alcohol in Australia, Matthews Liquor is your one-stop destination. Explore our diverse range online or visit one of our stores in Melbourne to experience unmatched quality and service.
Ready to stock up for your next celebration? Call us today at +61 4899 33988 or visit Matthews Liquor, your trusted liquor store in Melbourne. From casual beers to top-shelf spirits, we’ve got everything you need to raise your glass and make every moment count.

